NEW ÉEQ AD CAMPAIGN WITH ÉRIC SALVAIL TO ENCOURAGE RECYCLING OUTSIDE THE HOME
Turn on your TV!
To ensure that recycling remains top of mind, even in public places, Éco Entreprises Québec (ÉEQ) has launched a new ad campaign featuring spokesperson Éric Salvail.
In the fall of 2015, Éric popped up in a couple’s recycling bin to let them know that it’s Éco Entreprises Québec and its 3,000 contributing companies who pay for recycling the recyclable materials they place in their bins.
As a true curbside recycling ambassador, Éric now appears to the same couple throughout the day to remind them in an amusing way that they should continue the good habits they have at home – everywhere they go!
The campaign will again premier on the En mode Salvail show.
Watch it tonight at 10 p.m. on the V network!