14/05/2015

Éco Entreprises Québec holds its Annual General Assembly : 10 years of increasing responsability and curbside recycling optimization in Quebec

Montréal, May 14, 2015 – Éco Entreprises Québec (ÉEQ) held its Annual General Assembly on April 24, 2015, and celebrated the 10th anniversary of its certification by RECYC-QUÉBEC as the organization responsible for establishing fees and collecting increasing contributions from companies that put containers, packaging and printed matter on Quebec’s market. Since the 2013 Schedule of ContributionsÉEQ’s Schedule of Contributions enables companies to determine whether they are subject to the Act, understand the breadth of their obligations and determine the amount of their contribution. Developed using a formula based on studies and verifiable data, the Schedule is established according to type of material and quantities generated during a given year and in consideration of environmental criteria. Framed by thoroughly developed rules, each Schedule is presented to companies for consultation before being sent to the government for approval as required by the Act.
Schedule of Contributions
came into force, those 3,000 companies compensate 100% of the net costs of municipal curbside recycling programs in Quebec, to the tune of $135 million each year. Beyond that significant financial compensation, ÉEQ and its main partners also contribute to curbside recycling optimization.

“For the past ten years, Quebec companies have paid almost $1 billion to compensate curbside recycling costs,” said Denis Brisebois, Chair of ÉEQ’s Board of Directors. “This year, we want to highlight not only a remarkable financial effort, but especially the commitment exhibited by ÉEQ and its contributing companies to the success of Quebec’s curbside recycling industry.”

Given increasing financial requirements, ÉEQ takes every opportunity to optimize curbside recycling by strengthening each link in the value chain, including producing companies, municipal curbside recycling, sorting centres, conditioners and recyclers. “We wish to contribute to building a materials recovery value chain in Quebec as part of a business model founded on the three pillars of sustainable development: economics, social considerations and the environment,” continued Mr. Brisebois.

Moving towards a Quebec curbside recycling business model
“When we held the first Forum on Curbside Recycling Optimization in January 2015 under the theme “Solutions That Matter,” we attracted over 200 key actors in the curbside recycling value chain,” said Maryse Vermette, ÉEQ’s President & CEO. “They warmly welcomed ÉEQ’s proposal to work together to develop a more sustainable business model in order to ensure that Quebec succeeds in its curbside recycling efforts.”

ÉEQ launched a number of major strategic initiatives in 2014, described in the organization’s latest annual report and presented during the Annual Assembly. In addition to a revision of the fee structure and a Reporting Optimization Initiative, the Best Practices Initiative for Effective Curbside Recycling was introduced last year, with over one hundred municipal representatives participating in the highly-praised workshops. ÉEQ’s OptimEco.ca ecodesign portal garnered the 2014 Novae Corporate Citizenship Award in the Innovation category. The website provides guidance to companies wishing to reduce quantities at the source and increase the recyclability of the materials used in containers, packaging and printed matter.

To better convey the message on the role played by companies and their commitment to curbside recycling success, ÉEQ has hired popular host Éric Salvail as its public spokesperson. “Now at a turning point in its evolution, ÉEQ felt that this initiative was necessary to let the public know who we are in order to better meet our business objectives,” explained Ms. Vermette.

As regulatory measures must reflect today’s reality and set the stage for taking up tomorrow’s challenges, ÉEQ actively participates in their development. “We have major challenges ahead of us. The sums of money at stake are huge, and we are planning to get involved in many projects to provide expertise and represent contributing companies to ensure that the materials recovery industry evolves according to an economic rationale that takes into account those who pay, ensures accountability and applies performance criteria,” stated Maryse Vermette. “That is all part of a significant effort to raise awareness and mobilize industry partners and decision-makers,” she added.

ÉEQ’s high level of expertise and know-how were recognized with the appointment of its President and CEO as Co-Chair of the Comité-conseil sur les matières résiduelles (advisory committee on residual materials) established by the Minister of Développement durable, de l’Environnement et de la Lutte contre les changements climatiques. “The partnerships we develop, the submissions we present, the actions we take and the recommendations we formulate are all part of the disciplined work that built our reputation over the past ten years. That stellar reputation has made ÉEQ a sought-after and appreciated partner.”

New category of Board Director
ÉEQ’s new General By-laws, adopted in April 2014, took effect at the Annual General Assembly. From now on, the Board of Directors will be made up of 10 member Directors and 4 non-member Directors. A specialized consulting firm was hired to help in the selection of the latter based on their personal professional experience as well as their contribution to the development of the curbside recycling value chain and knowledge of sustainable development issues.

We therefore extend a warm welcome to Michel Camirand, President & CEO of Groupe RCM, Johnny Izzi, CEO of Groupe Gaudreau, Ginette Pellerin, CEO of 3R MCDQ, and Pierre Renaud, Legal Counsel and Group Leader, Environmental Law, McCarthy Tétrault S.E.N.C.R.L. We are confident that their expertise will benefit Quebec’s entire curbside recycling value chain.

Michel Camirand has been CEO of Groupe RCM inc. since 1999. He was previously CEO of Waste Management for the Mauricie Division, the Town of Bécancour and the Conseil régional de développement for Mauricie/Centre-du-Québec. He has been a member of various Boards of Directors and of RECYC-QUÉBEC’s Comité conjoint sur les matières recyclables de la collecte sélective.

Johnny Izzi has been CEO of Groupe Gaudreau since 2004. He was previously an executive in various companies involved in residual materials management. He has been a member of various Boards of Directors and committees organized by RECYC-QUÉBEC and Quebec’s Ministère de l'Environnement. He received the Tribute Award as part of the 2014 Prix du PDG vert competition.

Ginette Pellerin has been CEO of Regroupement des récupérateurs et des recycleurs de matériaux de construction et de démolition du Québec (3R MCDQ) since 1999. She was previously CEO of the Quebec chapter of Canadian Green Building Council and the Association pour le développement et l’innovation durable du Canada (ADICQ). She has been a member of various Boards of Directors and acted as Vice-Chair of RECYC-QUÉBEC’s Board from 2007 to 2013.

Pierre Renaud is a lawyer and has been Legal Counsel and Group Leader, Environmental Law, at McCarthy Tétrault, S.E.N.C.R.L., s.r.l. since 2012. He was previously Chair of BAPE and Vice-President for Quebec of Nature Conservancy of Canada. He held the position of Vice-President in environmental consulting companies. He began his career as a lawyer for Quebec’s Ministère de l’Environnement and has since been a member of various Boards of Directors.
 
We also wish to express our heartfelt appreciation to outgoing Directors Sylvie Cloutier, Florent Gravel, Jean Lefebvre and Alain Charron for their contribution to ÉEQ’s transformation from contribution collector to optimizer. They will remain close collaborators.

Due to the recast of the By-laws, the 14 Board seats were up for election, a process carried out by acclamation. In order to ensure alternating elections, half of those seats (five member Directors and two non-member Directors) will be up for election next year for a two-year term.

The 2014-2015 Board of Directors is as follows:

ÉEQ member companies

Suzanne Blanchet

Designated by Cascades inc. 

Denis Brisebois

Designated by Metro inc.

Éric Brunelle

Designated by Agropur Coopérative

Pierre Labelle 

Designated by Sobeys Québec

Martin Labrecque

Designated by Uni-Sélect inc. 

Bernard Le Blanc 

Designated by Desjardins 

Johanne Leclerc 

Designated by Fonds de placement immobilier Cominar 

Sylvain Mayrand 

Designated by A. Lassonde inc. 

Pierre Rivard 

Designated by Groupe St-Hubert 

Jean-François Thériault  

Designated by Société des alcools du Québec 

ÉEQ non-member directors

Michel Camirand 

President & CEO, Groupe RCM inc.

Johnny Izzi 

CEO, Groupe Gaudreau

Ginette Pellerin 

CEO, 3R MCDQ

Me Pierre Renaud 

Counsel and Group Leader, Environmental Law, McCarthy Tétrault, S.E.N.C.R.L, s.r.l 

About Éco Entreprises Québec
Éco Entreprises Québec (ÉEQ) is the organization that develops the Schedule of ContributionsÉEQ’s Schedule of Contributions enables companies to determine whether they are subject to the Act, understand the breadth of their obligations and determine the amount of their contribution. Developed using a formula based on studies and verifiable data, the Schedule is established according to type of material and quantities generated during a given year and in consideration of environmental criteria. Framed by thoroughly developed rules, each Schedule is presented to companies for consultation before being sent to the government for approval as required by the Act.
Schedule of Contributions
and collects company contributions, which are then redistributed to finance municipal curbside recycling services in Quebec. ÉEQ also encourages innovation and sharing of best practices in order to optimize the recyclable materials value chain. To do so, ÉEQ cooperates, on the one hand, with companies to reduce quantities of materials at the source and encourage the use of recyclable materials, as well as with municipalities to increase recycling and the economic value of recovered materials. ÉEQ is a private non-profit organization created by companies that put containers, packaging and printed matter on Quebec’s market to represent them. The organization was accredited by RECYC-QUÉBEC in 2005 in accordance with the Environment Quality Act.

Source and information:
Virginie Bussières
Director, Communications and Public Affairs
Éco Entreprises Québec
514-987-1491, ext. 225


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